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 Written in a fast-paced thriller style, The Goal, a gripping novel, is transforming management thinking throughout the world. It is a book to recommend to your friends in industry - even to your bosses - but not to your competitors. Alex Rogo is a harried plant manager working ever more desperately to try improve performance. His factory is rapidly heading for disaster. So is his marriage. He has ninety days to save his plant - or it will be closed by corporate HQ, with hundreds of job losses. It takes a chance meeting with a professor from student days - Jonah - to help him break out of conventional ways of thinking to see what needs to be done. The story of Alex's fight to save his plant is more than compulsive reading. It contains a serious message for all managers in industry and explains the ideas, which underline the Theory of Constraints (TOC), developed by Eli Goldratt.
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Publication date Oct 24, 2019
Series General knowledge
Age 18+
SKU 21730
Regular Price €17.21 Special Price €15.49
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The Author

Ο ΕΛΙΑΟΥ Μ. ΓΚΟΛΝΤΡΑΤ (1947-2011) ήταν Ισραηλινός φυσικός, γκουρού του μάνατζμεντ και σύμβουλος μεγάλων επιχειρήσεων και κρατικών υπηρεσιών σε ολόκληρο τον κόσμο. Eπινόησε την Τεχνολογία Βελτιστοποιημένης Παραγωγής (Optimized Production Technology), τη Θεωρία των Περιορισμών (Theory of Constraints – TOC), τις Συλλογιστικές Διαδικασίες (Thinking Processes), το DBR (Drum-Buffer-Rope), τη Διαχείριση Έργων Κρίσιμης Αλυσίδας (Critical Chain Project Management – CCPM) και άλλα εργαλεία που σχετίζονται με τη Θεωρία των Περιορισμών. Εκτός από τον ΣΤΟΧΟ, το μπεστ σέλερ του, ο Γκόλντρατ έγραψε άλλα εννέα «επιχειρηματικά μυθιστορήματα» και μη-λογοτεχνικά βιβλία. Οι αρχές και τα διδάγματά εφαρμόζονται, εκτός από τις επιχειρήσεις, στους τομείς της υγείας, της εκπαίδευσης, της συμβουλευτικής, της κρατικής διακυβέρνησης, της γεωργίας και της προσωπικής ανάπτυξης.

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